NME contents analysis

Typography—  sans serif font is used consistently across all of the page. The largest font used on the page is the headline/ title which is conventional as it tell the audience what page it is, the main article is placed in the middle of the page and so has more of a caption and also bolder text. The page numbers are placed on to of the pictures so they stand out more as they are the same colour as the text. The only serif font used on the page is in the plus column where it briefly goes through the other articles in the issue, serif font is used to separate it from the text surrounding the pictures as it is the same colour and size.

Layout—  the layout used is conventional as most magazines use one page for there contents as Nme do here. It is also ordered as each article featured on the contents page has exactly the same layout  with there picture with the page number on along with text underneath each picture expanding on each article (caption). They are all ordered  around the main article featured which has a larger picture and bigger font and is located in the middle of the page.  The headline/title is ‘inside this week’ which is unconventional as most magazines include the word contents and the magazine name which does not feature here.  The issue date is located below the title which is conventional . There is an advertisement in the bottom right corner to subscribe to the magazine for every issue, this is brighter than the rest of the page as it cant make the magazine allot of money and so stands out more.

Colour– there is a  consistent colour scheme used on the contents page ,which is black and white. The background d the page is white and all the text on the page is black, this is used as black on a white background stands out well and is easily readable. However is it unconventional to only use two colours on a page and usually  colour schemes contain more colours than this . The only exception to the colour scheme is the subscription advert in the bottom right corner which is brighter than the rest of the page using red and yellow so it stands out more and is used because it generates a lot of money for the magazine.

Camerawork/ mise-en-scene– there are a range of shots used in the contents page, there are close ups , mid shots, long shots two shots and live action pictures all used in just the contents. There are no  costumes used in the photos which is conventional for music magazines where in the photo shoots artists nearly always wear there own clothes . However in pictures of the artist playing live there are usually instruments and microphones used.

Mode of address– the language used in NME is far more informal than in Q and rolling stone, this is because it is aimed at a target audience of mainly teenagers. The contents of the text is famous for promoting a ‘rock star lifestyle’ and even talks about sex and partying in the contents. There are not many complicated words used due to the young target audience its aimed at and also uses lots of wearing and slang.